Provider and responsible party

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AppYourself GmbH – Westfälische Straße 49 – 10711 Berlin – Germany

E-mail address of the provider: privacy@appyourself.net

Data protection officer: Dr. Nils Haag, intersoft consulting services AG

Types of data collected

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Personal data that AppYourself processes independently or through third parties include: Cookie, Usage Data, Various Types of Data, Email, First Name, Last Name and Company Name.

Full details of each type of personal data processed are provided in the designated sections of this Privacy Policy or selectively through explanatory text displayed prior to data collection.
Personal data may be provided voluntarily by the user or, in the case of usage data, may be collected automatically when AppYourself is used.
Unless otherwise stated, the provision of all data requested by AppYourself is mandatory. If the user refuses to provide the data, this may result in AppYourself being unable to provide its services to the user. In cases where AppYourself expressly states that the provision of personal data is voluntary, users may choose not to provide such data without any consequences for the availability or functioning of the service.
Users who are unclear about which personal data is mandatory may contact the provider.
Any use of cookies – or other tracking tools – by AppYourself or third party service providers used by AppYourself is for the purpose of providing the service requested by the user and any other purposes described in this document and, if any, in the Cookie Policy.

Users are responsible for all third party personal data obtained, published or disclosed by AppYourself and confirm that they have obtained consent to the transfer of any third party personal data to AppYourself.

Type and place of data processing

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Methods of processing

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The Provider processes User Data in a proper manner and takes appropriate security measures to prevent unauthorised access and unauthorised transmission, modification or destruction of data.
Data processing is carried out by means of computers or IT-based systems in accordance with organisational procedures and practices that are specific to the stated purposes. In addition to the data controller, other parties may operate AppYourself internally (human resources, sales, marketing, legal, system administrators) or externally – and in that case, where necessary, designated by the data controller as processors (such as technical service providers, delivery companies, hosting providers, IT companies or communications agencies) – and may therefore have access to the data. An up-to-date list of these parties can be requested from the provider at any time.

Legal basis of processing

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The provider may only process users’ personal data if one of the following applies:

• • The users have given their consent for one or more specified purposes. Note: In some jurisdictions, the provider may be allowed to process personal data until the user objects to such processing (“opt-out”) without relying on consent or any other of the following legal bases. However, this does not apply if the processing of personal data is subject to European data protection law;

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• • the collection of data is necessary for the performance of a contract with the user and/or for pre-contractual measures arising therefrom;

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• • the processing is necessary for compliance with a legal obligation to which the provider is subject;
  • the processing is related to a task carried out in the public interest or in the exercise of official authority vested in the provider;
  • the processing is necessary for the purposes of the legitimate interests of the provider or a third party;

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In any case, the provider will be happy to provide information on the specific legal basis on which the processing is based, in particular whether the provision of personal data is a legal or contractual obligation or a prerequisite for the conclusion of a contract.

Place

Data will be processed at the Provider’s office and at any other location where the entities involved in data processing are located.

Depending on the location of the users, data transfers may involve the transfer of the user’s data to a country other than their own. To find out more about where the transferred data is processed, users can consult the section detailing the processing of personal data.

Users also have the right to be informed about the legal basis of the transfer of data to a country outside the European Union or to an international organisation governed by international law or established by two or more countries, such as the UN, and about the security measures taken by the provider to protect their data.

If such a transfer takes place, the User can find out more by reviewing the relevant sections of this document or by contacting the Provider using the information provided in the contact section.

Storage period

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Personal data will be processed and stored for as long as is necessary for the purpose for which it was collected.

Therefore:

• • Personal data collected for the purpose of fulfilling a contract concluded between the provider and the user will be stored until the complete fulfilment of this contract.

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• Personal data collected for the purpose of safeguarding the provider’s legitimate interests will be retained for as long as necessary to fulfil those purposes. Users can obtain more detailed information about the provider’s legitimate interests in the relevant sections of this document or by contacting the provider.

In addition, the provider is permitted to store personal data for a longer period of time if the user has consented to such processing, as long as the consent is not revoked. Furthermore, the provider may be obliged to retain personal data for a longer period of time if this is necessary to comply with a legal obligation or by order of an authority.

After the retention period has expired, personal data will be deleted. Therefore, the right of access, the right of deletion, the right of rectification and the right of data portability cannot be exercised after the retention period has expired.

Purposes of processing

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Personal data about the user is collected to enable the provider to deliver the services. In addition, data is collected for the following purposes: Heat mapping and session recording, interacting with online survey platforms, managing user databases, handling payments, analytics, tag management, interacting with external social networks and platforms, remarketing and behavioural targeting, interacting with data collection platforms and other third parties, contacting the user, interacting with live chat platforms, managing contacts and sending messages, testing the performance of content and features (A/B testing) and monitoring infrastructure.

Users can find more detailed information about these processing purposes and the personal data used for each purpose in the relevant sections of this document.

Detailed information on the processing of personal data

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Personal data is collected for the following purposes using the following services:

• Analytics

  The services listed in this section allow the provider to monitor and analyse traffic and track user behaviour.

  Google Analytics (Google Inc.)

  Google Analytics is a web analytics service provided by Google, Inc. (“Google”). Google uses the data collected to track and study how AppYourself is used, report on its activity and share it with other Google services.
  Google may use the data collected to contextualise and personalise the ads of its own advertising network.

  Personal data collected: Cookie and usage data.

  Processing location: United States –Privacy Shield – Opt Out. Privacy Shield member.

  Facebook Ads Conversion Tracking (Facebook, Inc.)

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  Facebook Ads conversion tracking is an analytics service provided by Facebook, Inc. that combines data from the Facebook ad network with actions taken through AppYourself.

  Personal data collected: Cookie and usage data.

  Processing location: United States –Privacy Shield. Privacy Shield member.

  Google Ads Conversion Tracking (Google Inc.)

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  Ads conversion tracking is an analytics service provided by Google Inc. that combines data from the Google Ads advertising network with actions taken through AppYourself.

  Personal data collected: Cookie and usage data.

  Processing location: United States –Privacy Shield. Privacy Shield member.

• Heat Mapping and Session Recording

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  Heat map services display the areas of a page where the mouse is most frequently moved or clicked. In this way, the main points of interest can be identified. These services can be used to monitor and analyse website traffic and track user behaviour.
  Some of these services can record user sessions and visually replay them later.

  Hotjar Heat Maps & Recordings (Hotjar Ltd.)

  Hotjar is a session recording and heat mapping service from Hotjar Ltd.
  Hotjar takes into account generic do-not-track headers (“Do Not Track”). This means that the browser can prohibit the Hotjar script from collecting data from the user. This setting is available in all major browsers. Hotjar’s opt-out information can be found here.

  Personal data collected: Cookie, usage data and various types of data as described in the service’s privacy policy.

  Processing location: Malta – Privacy Statement – Opt Out.

• Interaction with data collection platforms and other third parties

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  These types of services allow users to interact with data collection platforms or other third parties directly from the pages that AppYourself contains for the purpose of storing and reusing data.
  If a relevant service is installed, it may be able to collect navigation and usage data from the pages on which it is installed even if users are not actively using the service.

  GetSiteControl Promo widget (GetWebCraft Limited)

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  GetSiteControl Promo Widget is a (lightbox) pop-up management service provided by GetWebCraft Limited.

  Personal data collected: Cookie and usage data.

  Processing location: Cyprus – Privacy Policy.

  GetSiteControl Subscribe Widget (GetWebCraft Limited)

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  GetSiteControl Subscribe Widget is a (lightbox) popup management service provided by GetWebCraft Limited.

  Personal data collected: Cookie, email and usage data.

  Processing location: Cyprus – Privacy Policy.

• Interaction with external social networks and platforms

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  These types of services allow interaction with social networks or other external platforms directly via AppYourself.
  The interaction as well as the information collected via AppYourself are always subject to the privacy settings made by the users for the respective social network.
  If a service is installed for interaction with social networks, it may collect data from traffic for the pages on which it is installed even if users do not use the service.

   

  “Like” button and social widgets for Facebook (Facebook, Inc.)

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  The “Like” button and social widgets for Facebook are services for interacting with the Facebook social network provided by Facebook, Inc.

  Personal data collected: Cookie and usage data.

  Processing location: United States –Privacy Shield. Privacy Shield member.

  GetSiteControl social widget (GetWebCraft Limited)

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  GetSiteControl social widget is a service provided by GetWebCraft Limited for displaying a widget that allows users to interact with social networks and external platforms and share the content that AppYourself contains.
  Depending on the settings, this service may display third-party widgets – for example, the leaders of social networks where interactions are shared. In this case, the third party providers of the widget will also be notified of the interactions and usage data of the pages where the service is installed.

  Personal data collected: Cookie and usage data.

  Processing location: Cyprus – Privacy Policy.

• Interaction with live chat platforms

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  This type of service allows users to interact with third-party live chat platforms directly through AppYourself to contact or be contacted by the support team responsible for AppYourself.
  If a relevant service is installed, it may collect navigation and usage data on the pages where it is installed even if users are not actively using the service. It may also log live chat conversations.

  GetSiteControl Chat Widget (GetWebCraft Limited)

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  The GetSiteControl Chat Widget is a service for interacting with GetWebCraft Limited’s live chat platform GetSiteControl.

  Personal data collected: Cookie and usage data.

  Processing location: Cyprus – Privacy Policy.

• Interaction with online survey platforms

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  This type of service allows users to interact with online survey platforms operated by third parties directly through AppYourself.
  If a corresponding service is installed, it may be able to collect navigation and usage data on the pages on which it is installed even if users are not actively using the service.

  Hotjar Poll & Survey widgets (Hotjar Ltd.)

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  Hotjar Poll & Survey widgets are services that allow interaction with the Hotjar platform provided by Hotjar Ltd.
  Hotjar takes into account generic non-tracking headers (“Do Not Track”). This means that the browser can prohibit the Hotjar script from collecting data from the user. This setting is available in all major browsers. Hotjar’s opt-out information can be found here.

  Personal data collected: Cookie, usage data and various types of data.

  Processing location: Malta – Privacy Policy – Opt Out.

  GetSiteControl Survey Widget (GetWebCraft Limited)

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  The GetSiteControl Survey Widget is a service for interacting with the GetSiteControl online survey platform from GetWebCraft Limited.

  Personal data collected: Cookie and usage data.

  Processing location: Cyprus – Privacy Policy.

• Contacting the user

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  GetSiteControl contact form (GetWebCraft Limited)

  By filling in the contact form with their details, users authorise AppYourself to use their details to respond to requests for information, quotations or other enquiries specified in the header of the form.
  If this service is installed, it may collect navigation and usage data on the pages where it is installed even if users are not actively using the service.

  Personal data collected: Cookie, email and usage data.

  Processing location: Cyprus – Privacy Policy.

• Remarketing and behavioural targeting

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  This type of service allows AppYourself and its partners to analyse how AppYourself has been used in previous sessions by the user in order to target, optimise and deploy advertising.
  This activity is done by tracking usage data and using cookies – information that is sent to partners responsible for remarketing and behavioural targeting campaigns.
  In addition to any exclusion (or opt-out) option offered by the services listed below, the user may opt-out of the use of cookies by third party services by visiting the Opt-out page of the Network Advertising Initiative.

  Facebook Remarketing (Facebook, Inc.)

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  Facebook Remarketing is a remarketing and behavioural targeting service from Facebook, Inc. that connects activity taking place through AppYourself to the Facebook advertising network.

  Personal data collected: Cookie and usage data.

  Processing Location: United States –Privacy Shield – Opt Out. Privacy Shield member.

  AdWords Remarketing (Google Inc.)

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  AdWords Remarketing is a remarketing and behavioural targeting service from Google Inc. that connects activity occurring through AppYourself to the Adwords advertising network and the Doubleclick cookie.

  Personal data collected: Cookie and usage data.

  Processing location: United States –Privacy Policy – Opt Out.

• Tag management

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  These types of services help the provider centrally manage the tags or scripts needed for AppYourself.
  This results in the user’s data flowing through these services and potentially being stored.

  Google Tag Manager (Google LLC)

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  Google Tag Manager is a tag management service provided by Google LLC.

  Personal data collected: Cookie and usage data.

  Processing location: United States –Privacy Shield. Privacy Shield member.

• Testing the performance of content and features (A/B testing)

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  The services included in this section allow the Provider to track and analyse users’ response to website traffic or their behaviour after AppYourself has been modified in terms of structure, text or other components.

  Optimizely (Optimizely, Inc.)

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  Optimizely is a service provided by Optimizely, Inc. for performing A/B testing.

  Personal data collected: Cookie and usage data.

  Processing location: United States –Privacy Policy.

• Managing payments

  With payment services, AppYourself can process payments by credit card, bank transfer or other methods. To ensure extra security, AppYourself only forwards the information necessary to complete the transaction with the financial intermediaries processing the transaction.
  Some of these services may also provide for the sending of timed messages to the user, such as emails containing invoices or notifications regarding payment.

  ChargeBee (ChargeBee Inc.)

  ChargeBee is a payment service provided by ChargeBee Inc.

  Personal data collected: various types of data as described in the service’s privacy policy.

  Processing location: United States –Privacy Policy.

• Manage contacts and send messages

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  These types of services allow the management of a database of email contacts, phone numbers or any other contact information in order to communicate with the user.
  The services may also collect data on what date and time messages were read by the user, as well as when the user interacts with incoming messages, for example by clicking on links contained within them.

  MailChimp (The Rocket Science Group, LLC.)

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  MailChimp is an email address management and messaging service provided by The Rocket Science Group, LLC.

  Personal data collected: Email, last name, company name and first name.

  Processing location: United States –Privacy Shield. Privacy Shield member.

• Managing user databases

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  These types of services allow the provider to create user profiles using firstly the email address, name or other details submitted by the user to AppYourself, as well as tracking user activity through analytics functionality. This personal data may also be matched with publicly available information about the user (such as social media profiles) and used to build a personal profile that the provider can display and use to improve AppYourself.
  Some of these services may also provide for the sending of timed messages to the user, such as emails that AppYourself links to specific actions.

  Pipedrive (Pipedrive OÜ)

  Pipedrive is a management service for user databases of Pipedrive OÜ.

  Personal data collected: various types of data as described in the privacy policy of the service.

  Processing location: Estonia – Privacy Policy.

  Intercom (Intercom Inc.)

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  Intercom is a user database management service provided by Intercom Inc.
  Intercom can also be used as a means of communication, either through email, or through messages within this application (AppYourself).

  Personal data collected: Cookie, email, usage data and various types of data as described in the service’s privacy policy.

  Processing Location: United States –Privacy Policy.

• Infrastructure monitoring

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  This type of service allows AppYourself to monitor the use and behaviour of its individual components in order to improve performance, operation, maintenance and troubleshooting.
  What personal data is processed depends on the characteristics and the way the services are run, the function of which is to filter the activities taking place through AppYourself.

  Pingdom (Pingdom AB)

  Pingdom is a monitoring service provided by Pingdom AB.

  Personal data collected: Cookie and usage data.

  Processing location: Sweden – Privacy Policy.

The rights of users

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Users may exercise certain rights in relation to their data processed by the Provider.

In particular, users have the right to do the following:

• • Revoke consent at any time. If the user has previously consented to the processing of personal data, they may revoke their own consent at any time.
  • Object to the processing of their data. The user has the right to object to the processing of their data if the processing is based on a legal basis other than consent. Further information on this is provided below.
  • Receive information regarding their data. The user has the right to know whether the data is being processed by the provider, to receive information about individual aspects of the processing and to obtain a copy of the data.
  • Review and rectify. The user has the right to check the accuracy of his or her data and request that it be updated or rectified.
  • Request restriction of the processing of their data. Users have the right to restrict the processing of their data in certain circumstances. In this case, the provider will not process the data for any purpose other than storage.
  • Request erasure or other removal of personal data. Users have the right, in certain circumstances, to request that the provider erase their data.
  • Receive their data and have it transferred to another controller. Users have the right to receive their data in a structured, commonly used and machine-readable format and, if technically possible, have it transferred to another controller without hindrance. This provision applies where the data are processed by automated means and the processing is based on the user’s consent, on a contract to which the user is party or on pre-contractual obligations.

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• Submit a complaint. Users have the right to submit a complaint to the competent supervisory authority.

Details on the right to object regarding processing

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Where personal data are processed in the public interest, in the exercise of a public authority conferred on the provider or for the purposes of the provider’s legitimate interests, the user may object to such processing by providing a justification relating to his or her particular situation.

Users are informed that they may object to the processing of personal data for direct marketing at any time without giving reasons. Users can find out whether the provider processes personal data for direct marketing purposes in the relevant sections of this document.

How the rights can be exercised

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All requests to exercise User Rights may be made to the Provider via the contact details provided in this document. Requests may be exercised free of charge and will be dealt with by the Provider as soon as possible and within one month at the latest.

Cookie Policy

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AppYourself uses cookies. To learn more and get a more detailed knowledge about cookies, users can read the specific document here: Cookie Policy.

More information about data collection and processing

Legal measures

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The User’s personal data may be processed by the Provider for law enforcement purposes within or in preparation of legal proceedings arising from the improper use of AppYourself or its associated services.
The user declares to be aware that the provider may be obliged by the authorities to hand over personal data.

Further information about the user’s personal data

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In addition to the information set out in this Privacy Policy, AppYourself may provide the User, upon request, with further contextual information relating to specific services or to the collection and processing of personal data.

System Logs and Maintenance

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AppYourself and third-party services may collect files that record interaction taking place through AppYourself (system logs) or use other personal data (e.g. IP address) for operational and maintenance purposes.

Information not included in this privacy statement

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Further information about the collection or processing of personal data can be requested from the provider at any time via the contact details listed.

How “Do Not Track” requests are handled

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AppYourself does not support do-not-track requests (“Do Not Track”) by web browsers.
For information on whether integrated third-party services support the Do Not Track protocol, users should refer to the privacy policy of the relevant service.

Changes to this privacy policy

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The Provider reserves the right to make changes to this Privacy Policy at any time by notifying its users accordingly on this page and, where applicable, via AppYourself and/or, where technically and legally possible, by sending a notice to users via one of the contact details available to the Provider. Users are therefore advised to visit this page regularly and to check the date of the last change indicated at the bottom of the page.

Where changes affect a data use based on the user’s consent, the provider will obtain new consent where necessary.